reuters
Facebook and Twitter have helped make social networking a household word. Now they need to make money.
Efforts to monetise the popular internet services are increasingly a priority within the two companies, with Facebook chief executive Mark Zuckerberg and Twitter co-founder Biz Stone outlining several initiatives at the Reuters Global Technology Summit in New York this week.
And analysts and investors, in search of the next Google-like hit, are paying close attention to the breakneck speed at which Facebook and Twitter are adding new users.
While the popularity of the two social media firms has yet to translate into the kind of revenue-generating machine that Google developed with its search advertising business, some say Facebook and Twitter have become so central to the internet experience that they are inherently valuable.
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